If your campaign isn't sending or stopped partway through, here's how to find out what's happening and get it moving again. Start by checking its status.
First, check the campaign status
Go to Campaigns in the left sidebar, find the campaign, and look at the status:
Draft: It was never sent. Click Edit campaign and send it.
Scheduled: It's queued for a future time. Check the date, or edit it to change the send time.
Sending: It's going out right now. Large campaigns take time.
Completed: It finished. Click View results to see how it did.
Limit reached: Some contacts were held because you hit your monthly activated-contacts cap. See "Contacts showing as Limited" below. It's your plan's cap, not an Instagram rate limit.
Canceled: It was stopped. Metrics up to the cancellation point are kept.
Stuck on "Sending"?
A campaign sitting on Sending for hours without progress is unusual. Check these:
Your plan limits. On the free plan, you can activate up to 100 contacts. If you hit that cap mid-send, the campaign pauses. Go to Accounts → Subscription & add-ons and check your activated-contacts count. If you're at the cap, upgrade and the queue resumes.
Your Instagram connection. If your account disconnected mid-send, messages stop. Go to Accounts → Instagram account and confirm it shows Connected. If not, reconnect. See How to fix common Meta & Instagram connection errors.
Give it time. If both look fine, Inrō sends in batches of 1,000 and the progress bar can move in jumps rather than smoothly. Large campaigns take longer.
Contacts showing as "Limited"
"Limited" does not mean an Instagram rate limit. It means those contacts would push you past your monthly activated-contacts cap, so Inrō held them back.
On plans with a monthly cap (Free: 100 activations, Pro Annual: 10,000, Trial: 1,000), once you reach it, further campaign and automation messaging is blocked for the rest of the billing period. Pro Monthly has no cap. To reach the held contacts, upgrade your plan or wait for the next period, then use Resend to these contacts. See What are activated contacts.
Contacts showing as "Failed"
One cause to rule out first: a raw URL pasted into the message text. Meta limits how many DMs with a bare link an account can send and rejects the rest, so send links as a Conversion link card instead. See Why Messages With Links Sometimes Don't Send.
"Failed" means Inrō tried to send but Instagram couldn't deliver to that specific contact. Common reasons:
The contact has DMs turned off or restricted.
The contact has blocked you.
The contact's account was deleted or disabled.
There's nothing to fix here. These contacts genuinely can't receive the DM. You can add them to a folder to track them, but the message won't go through.
Campaign shows as "Limit reached" or "Disconnected"
There's no manual pause for a campaign, so a campaign that stopped by itself is in one of two states:
Limit reached: you hit your plan's monthly activated-contacts cap. Check your count under Profile → Subscription & add-ons, then upgrade or wait for the next period and use Resend to these contacts.
Disconnected: your Instagram connection dropped mid-send. Reconnect under Profile → Instagram account, then use the resend option on the campaign to reach the contacts that were held.
If you need to stop a running campaign yourself, use Cancel campaign. Cancelling is final: to send again, duplicate the campaign.
⚠️ If none of these fix it
Reach out to our support team with the campaign name, its current status, and a screenshot of the results page. If the issue is broader than one campaign and messages aren't going out anywhere, see My messages aren't sending: rate limits & what to do.