Keeping up with comments and story replies by hand is a full-time job. You can hand the repetitive parts to Inrō: replying to positive comments, hiding spam and hate before anyone sees it, liking messages from engaged followers, and acknowledging story mentions. Each one is a short scenario that runs quietly in the background.

Four small scenarios, each handling one engagement type: one that auto-replies to positive comments, one that hides negative comments, one that likes inbound DMs, and one that responds to story mentions and replies. Build the ones you need and leave the rest.

This scenario spots positive or on-keyword comments and replies automatically.

Go to Automation → Scenarios → Create new scenario. Add the trigger Someone comments on your post and set it to any post (or pick specific posts).

For the filter, choose comments with a keyword to match praise words, or AI-detected intent and describe it as "positive comment or compliment" to catch a wider range. Leave Exclude hateful and negative comments on.

Add a Reply to comment action and write a short, warm reply:

Click Add comment variant to write three to five versions so your replies don't look copy-pasted, and turn on Auto-like the original comment ❤️ to like each comment as you reply. You can also turn on Rewrite comment automatically to let AI vary the wording.

⚠️ On busy posts, Instagram skips some automated replies to avoid spam detection. The first replies on a post always go out; the rate tapers off as the comment count climbs. This is expected.

Optional: add a Send message action after the reply to follow up in DMs and turn a positive comment into a soft lead. Remember the one-message rule from Comment-to-DM: Turn Comments into Customers: lead with a tappable step so the DM goes through.

This scenario hides spam, hate, or unwanted comments before other viewers see them.

Create a new scenario with the Someone comments on your post trigger, set to any post. For the filter, use AI-detected intent and describe it as "spam, hate speech, or offensive comment", or use comments with a keyword for specific words you always want gone.

Add a Hide comment action. That's the whole flow. The comment is hidden from public view but stays visible to you in your post's hidden-comments section.

Optional: add an Add or remove folder action after the hide to log the contact in a "Flagged" folder, so you can spot repeat offenders.

⚠️ There's a separate Hate and spam filter action (it stops a scenario when the message or comment contains hate speech or spam, and can file the contact in a folder first). It's a Pro feature and is currently limited to developer accounts, so most people won't see it in the step menu. For everyday moderation, the comment trigger's built-in Exclude hateful and negative comments toggle plus a Hide comment action do the job.

A like is a lightweight signal that costs nothing and makes your audience feel seen. There are two separate tools, depending on what you're liking:

For DMs, create a new scenario with the Someone sends you a DM trigger. Set the filter to AI-detected intent ("positive message, compliment, or fan message") so you're only liking genuine messages. Add a Like message action and stop there. One trigger, one like, no branching.

⚠️ Like message works in DMs only. It does not work on comment triggers, so use the auto-like toggle for comments.

When someone mentions you in their story or replies to one of yours, that's a strong signal worth acknowledging.

Story mentions. Create a scenario with the Someone mentions you in a story trigger. It has no filter options and fires on any story mention. Add a Send message action:

Add variants to avoid repetition. A folder assignment here ("Brand advocates") gives you a ready-made segment for future testimonial or UGC requests.

Story replies. Create a separate scenario with the Someone replies to a story trigger. You can match any story or stories with a keyword in the caption. Add a Send message action, and for a story that promotes something, follow it with a Conversion link to turn the reply into a proper funnel entry.

Log every flagged account. Add a folder step to Scenario 2 so hidden-comment authors land in a "Flagged" folder. Over time this surfaces accounts that repeatedly target your posts.

Acknowledge, then route. On Scenario 4, branch after the acknowledgement: send brand advocates a thank-you and high-engagement fans a soft offer.

Engagement automation doesn't move conversions directly, but it builds a sense of responsiveness that compounds. Accounts that reply to every mention and positive comment, even automatically, tend to see higher organic engagement because the algorithm favours active, conversational accounts. Hiding negativity before it spreads also keeps your comment sections healthier for everyone else.

To build a lead funnel on top of your comment engagement, see Comment-to-DM: Turn Comments into Customers. To turn engaged contacts into a feedback loop, see Community Feedback & Surveys. For how triggers, groups, and priority fit together, start with What Are Scenarios? Overview & Concepts.